Atlanta Shop Competes for Florida Citrus

NEW YORK Fitzgerald + Co. is among 10 semifinalists in the Florida Department of Citrus’ creative and media review. Shops last week received a written assignment that is due May 14, sources said.

Competing for the $30 million account are Grey, Publicis, Omnicom Group’s BBDO and WPP Group’s Young & Rubicam, all in New York; Interpublic Group’s Hill, Holliday, Connors, Cosmopulos in Boston; IPG’s Fitzgerald + Co., in Atlanta, and Sawyer Miller; Havas’ Euro RSCG Tatham Partners and independent Cramer-Krasselt, all in Chicago; and independent The Richards Group, the Dallas incumbent.

Four finalists will present June 17, the same day a decision is due, sources said.

—Adweek staff report