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Officials from the Chick-fil-A Peach Bowl have narrowed their search for a new agency.
David Epps, vice president of marketing and sales at the Atlanta-based nonprofit organization, confirmed that five semifinalists have been selected.
The contenders, all in Atlanta, are Blue Sky, Cole Henderson Drake, T.G. Madison, Point B and Grey, which recently merged with 360 thinc. Two finalists will be chosen to deliver creative presentations.
The primarily pro-bono account is attractive because of the level of contacts agencies can make.
“This is a chance to work with the top marketing people in the city,” said one source.
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