As Entrepreneurship Booms, Squarespace’s Bold Ads Urge Aspiring Founders to Aim High

The site design company wants to help turn your long-simmering idea into a moonshot

Campaign addresses a surge in entrepreneurship as people re-skill after lockdown. Squarespace

Does that pie-in-the-sky business idea you’ve been mulling for years now feel not so outlandish after all, given how 2020 has upturned pretty much every industry and disrupted millions of jobs?

@TLStanleyLA T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, meat alternatives, pop culture, challenger brands and creativity.