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Hey kids, want to irritate your parents?’ asks the teenage voice dripping with sarcasm. ‘Tell them you want to go to art school.’ The radio spot for the Academy of Art College in S.F. features the voice of Roseanne co-star Sara Gilbert. The tone is designed to strike an empathetic chord with young people who have a passion for art, but often find their parents don’t view it as a serious pursuit.

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