Art & Commerce: Letters - Agencies to Clients - Tell the Truth

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Regarding Alison Fahey’s “Presumed Innocent” [Art & Commerce, Aug. 2], we know clients don’t always tell agencies the truth. But I believe we have a hard time accepting there are clients–to which we bend over backwards and sometimes trust too much–that repay us with deceit.
Why do some clients ask the agency for innovative creative, and then make it do what they wanted all along? Why do clients invite agencies to pitch when the decision has already been made, or encourage the incumbent to “pitch hard” for the account when all is lost? I hope your article, and others like it, will make clients more aware of how their actions affect a lot of good people’s lives.
I often have to remind myself there are great clients out there, which treat their agencies as true partners.

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