Arnold N.Y. Adds Senior Creative Post

Attempts to strengthen top ranks with hire of Tierney DeGregorio’s Gross

Arnold’s office here has created a senior creative post for Tierney DeGregorio Advertising’s Sig Gross, who will service two accounts and assist with new business.

As evp, senior cd, Gross will help oversee creative for GlaxoSmithKline and Hasbro, which spend about $140 million combined in U.S. measured media on the brands at Arnold, according to TNS Media Intelligence/CMR.

Gross, 41, will also take part in the office’s upcoming pitches for Pfizer’s Zoloft and Bextra brands.

“I got a sense I could add a lot and be a part of their growth,” said Gross, who started at the agency last week.