Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON Arnold said it has promoted eight-year agency veteran Beth Rice to executive vice president of its brand promotions unit. She had been an svp at the Havas-owned shop.
“Everyone who works with Beth will attest to her passion and energy for her craft and dedication and commitment to Arnold,” said Karen Driscoll, managing partner and director of operations at the agency here.
During her tenure, Rice, 47, has helped improve Arnold’s promotional capabilities, expand its suite of service offerings and guide efforts such as last year’s Fidelity Investments-sponsored Paul McCartney tour and RadioShack’s “Red Chair Mall Tour.”
Most
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in