Apple "Bean Counter"

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The ad war between Apple and Microsoft intensifies this week as a new spot from TBWA\Media Arts Lab takes another volley at Microsoft and its Vista operating system. In this commercial the John Hodgman-played PC character is counting piles of cash. “Advertising, advertising, advertising,” says PC, wearing an accountant’s visor as he places dollar after dollar on a growing mound of cash he’s earmarked for advertising and virtually nothing on his “Fix Vista” pile.

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