Angie's List Tames TiVo

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NEW YORK What does it take to keep viewers from fast-forwarding through commercials? How about references to adult movies?

A Young & Laramore spot for Angie’s List Service, complete with porno reference, ranks among the 10 “Least Forwarded” brand campaigns measured by TiVo during May, the most recent month for which data is available.

Angie’s placed fifth on TiVo’s list. The neighborhood services ratings site, which lets users discuss their likes and dislikes, ran two spots in May.



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