Amstel's Art Imitates Life

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Roper Starch recently conducted a survey to find out if the residents of Amsterdam are as open-minded as the current ad campaign for Amstel beers claims.
The “Open for Anything” poll revealed that people from Amsterdam are more open-minded on a range of questions encompassing politics and social issues than their American counterparts in New York, Chicago, Atlanta and Washington, D.C.
Amsterdamers are more likely to have engaged in nude sunbathing (26 percent) than Americans (10 percent).

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