Amour Gets Top Regional Post at Grey

NEW YORK Grey Global Group has promoted Mike Amour to lead its Asia Pacific region as chairman and CEO, effective in January, the company said.

He replaces Jonathan Fox, who was interim regional director. Fox will return to Grey headquarters in New York. Amour, 43, was evp, global director of client services on Mars, based in London. Grey lost ad duties on Mars in September but retains below-the line responsibilities.

Amour will be based in Singapore and report directly to Grey Global Group chairman and CEO Ed Meyer. The company is in the process of being acquired by WPP Group in a deal likely to completed by the end of the year.

Amour joined Grey from TBWA Worldwide in New York in March 2003. He had been business development director there and before that was managing director of TBWA Europe.

In his career, he has also worked at Wieden + Kennedy in Portland, Ore., where he was international director on the Nike account from 1995-97. He has also worked at McCann Erickson.

In a statement, Meyer said, “Mike is a true globalist. He has lived in the world’s major markets working on a wide range of top global brands, and with premier creative and international agencies. Combined with Grey’s commitment to Asia Pacific, this makes him ideal to lead our growth in this key region.”

—Adweek staff report