Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Ameritech’s quest to link with new advertising partners has extended to include a review for its small business services division, worth an estimated $20 million, now handled by Lintas:Campbell-Ewald’s offices in Chicago and Warren, Mich.
Lintas, already smarting from the recent account losses with billings totaling nearly $150 million, will defend the account against DDB Needham Chicago, Foote, Cone & Belding/Chicago and Fallon McElligott/Minneapolis, sources said. FM last week was awarded Ameritech’s $15 million corporate account after a review that also included Needham and Tatham Euro RSCG, both Chicago; Cramer-Krasselt/Milwaukee; and (briefly) Wieden & Kennedy/Portland, Ore.
‘The small-business unit is a huge growth area for Ameritech,’ said one source close to the review.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in