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BOSTON Seven agencies advanced today in the review for the creative portion of the American Legacy Foundation’s $50-60 million ad account.
Progressing were the incumbent team of Arnold, Boston, a Havas agency, and Crispin Porter + Bogusky, Miami, which is backed by Maxxcom, along with Interpublic Group’s Campbell-Ewald, Warren, Mich., and The Martin Agency, Richmond, Va.; Omnicom’s Goodby Silverstein & Partners, San Francisco and GSD&M, Austin, Texas; Publicis’ Fallon, Minneapolis; and independent Wieden + Kennedy, Portland, Ore.
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