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BOSTON — Chris Cullen has joined the American Legacy Foundation as evp, marketing and communications. In this role, Cullen will oversee the organization’s marketing initiatives to keep the nation’s youth tobacco-free, including advertising through Arnold, Boston, and Crispin, Porter & Bogusky, Miami. The foundation spent $56 million last year on ads and $32 million in the first three months of 2002.
Prior to joining Legacy, Cullin was a partner and svp with Baltimore shop GKV Communications, where he oversaw business development and the shop’s Technology and Travel Team.
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