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Amid the restrictive business environment created by the pandemic, Microsoft is pulling the plug on all of 83 of its stores worldwide. Only its locations in London, New York, Sydney and Redmond, Wa., will remain open, but they will be reimagined to serve customers in new ways.
Microsoft corporate vice president David Porter announced the drastic strategy shift to the multinational hardware and software company’s retail operations on LinkedIn. In the post, Porter noted that while the Microsoft Store team has successfully provided customer support throughout the crisis virtually—even breaking weekly average highs by 400% on training for products like Microsoft
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