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Two alcohol-marketing studies expected to be released this week may call for ad restrictions and tax increases, sources said. At the same time, the beer and liquor industries plan to reveal changes in their codes to comply with one of the recommendations, according to sources.
The Federal Trade Commission is expected to release a report tomorrow that asks beer, wine and liquor marketers to adopt guidelines that would restrict advertising to media where 70 percent of the audience is 21 or older, sources said.
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