Airlines Are Set for Major Layoffs, but Marketers Won't Be Affected

Restrictions on the industry's federal bailout will lapse on Oct. 1

With travel demand still well below prepandemic levels, the airline industry has requested a second round of federal bailout funds. Should legislative aid fail to materialize, American, United and Alaska airlines are planning massive layoffs beginning Oct. 1—but their marketing and advertising departments won’t be affected.

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