Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Update: On November 18th, Airbnb confirmed in a press release that the home-sharing platform would be partnering with the Olympics. The nine-year deal will include both Airbnb Experiences and home-sharing. The Financial Times reported that the deal was worth $500 million.
Airbnb is planning to enter into a global sponsorship deal with the International Olympic Committee, according to sources speaking with Sports Business Daily.
The sponsorship is expected to run through the 2028 Olympic Games in Los Angeles, Sports Business Daily reported.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in