Brand Marketing

Agency Stages the Most Charming Car Wreck Ever in an Ad for Chamomile Tea

DLV BBDO's lovely set piece

By Tim Nudd

April 15, 2014

IDEA: TV commercials frozen in time, with a camera moving through and surveying the scene, have an undeniable charm and style. Even the horror of Philips' ultra-violent "Carousel" spot was rendered beautiful that way.

Tim Nudd
@nudd Tim Nudd is a former creative editor of Adweek.
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