This Agency Quickly Delivered 18 Million Targeted Impressions for CVS Pharmacy

Sway Group finds social influencers who get results

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Specs
Who Sway Group partners (l. to r.) Allison Talamantez, president, business development; Danielle Wiley, CEO; Joni Richman, general counsel; Tiffany Romero, president, influencer management; Francesca Banducci, COO
What Social agency
Where San Francisco



While a bevy of social influencer networks have popped up in recent years, Sway Group wins clients like Wells Fargo, Home Depot, Kimberly-Clark and CVS with more than just digital buzz—it produces results from a lucrative millennial demographic. "Our network is open to anyone, but definitely skews very heavily female," said Sway Group chief executive Danielle Wiley.

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