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NEW YORK

The latest work from Saatchi & Saatchi in New York for Procter & Gamble’s Olay features playful images of thirtysomething women showing off their smooth skin. A café is the setting for one spot, in which a man smiles each time his date’s spa ghetti strap falls off her shoulder—thanks to Olay Body Wash, which leaves “no film, no residue.”

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