Agency News

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

NEW YORK

Plato, the fuzzy blue alien and college cad who is inseparable from his Sony Walkman, returned last month in three new spots from Young & Rubicam, New York. Directed by Phil Morrison, the spots show Plato getting a physical in a doctor’s office, stepping on a scale inside a locker room and pinning a wrestling opponent.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in