Agency Misses the Point

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MADISON, WIS. – Lindsay, Stone & Briggs here, which has produced quirky, humorous advertising for Stevens Point Brewery’s Point beer, is now in the market for another beer brand.
Barton Beers, which bought the Point brands a little more than a year ago, split with the agency earlier this month after what an agency official termed as a difference in opinion as to which direction to market the Point Special brand.

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