Adweek’s Complete Coverage of the Ads of Super Bowl XLVI

Pre-game, in-game and post-game news and analysis

Super Bowl XLVI is still three weeks away, but today we are launching the Adweek 2012 Super Bowl hub at, offering complete pre-game, in-game and post-game coverage of this year's Super Bowl commercials.

Our pre-game coverage will include archival ad footage, breaking news and analysis, and teaser ads (or full ads, where available) from the upcoming game. During the game on Sunday, Feb. 5, we'll be hosting a live blog right here, featuring Adweek writers and a number of special guests, and posting the ads in real time. Then, following the game, check back here for all the new commercials, post-game analysis, and a mashup of all the spots.