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In 20 years, Salesforce has gone from four to 35,000 employees. Its mission statement could not be more fitting for our times: “To empower companies to connect with their customers in a whole new way.”
Connections are key in any organization. Often, marketing is the way to coalesce a connective message. So, how is Salesforce working through the coronavirus crisis, balancing a connection with its employees and its customers? On today’s episode of Adweek Together, executive editor Stephanie Paterik is joined by Salesforce CMO Stephanie Buscemi.
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