The Way Forward

6 Telecommunications and Telefitness Takeaways From Adweek Presents: The Way Forward

AT&T's chief brand officer and Equinox's CMO on how their brands will change post-pandemic

By Tiffany Moustakas

April 30, 2020

Businesses as we knew them before the coronavirus pandemic probably won’t be what they were, but that’s not stopping them from thinking of innovative ways to keep prioritizing consumer needs.

Tiffany Moustakas

Tiffany Moustakas is Adweek's news and engagement editor, where she edits stories, newsletters, assists with social media and writes about the intersection of marketing and culture.

Recommended videos
Microlearning

How Publisher Audits Reduce Fraud Risk and Improve ROI

The Power of Advertising on the Second Screen

Maximize the Value of First-Party Data for Today and Tomorrow

Mastering the Art and Science of Subscriber Care

You Might Like

What’s in a (Brand) Name? How the Pandemic Tested Consumer Loyalty

By Morgan Molnar, Director of Product Marketing, Momentive

‘Filthy, Sexy Pasta’ Isn’t What You or Keyword Analysis Thinks It Is

By William Merchan, Head of Verity, GumGum

How Marketers Can Better Understand the American Gambler

By Hoang Nguyen, Business Data Journalist, YouGov

Stopping Churn Doesn’t Have to Be Hard or Expensive

By CleverTap

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"brand-marketing"}