Adweek Podcast: What Makes a Memorable Super Bowl Ad?

Are celebrities the keys to success during The Big Game

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

On this week’s episode of Yeah, That’s Probably an Ad, managing editor of creativity, creator economy and DEI, Shannon Miller, is joined by Adweek digital editor and host of Young Influentials, Colin Daniels, and Rafael Canton, Adweek’s breaking news reporter for brand marketing, to discuss how brands are trying to find the best recipe for Super Bowl marketing success. And yes, it involves celebrities.

Stream the new episode below, listen and subscribe on Apple Podcasts or find it on Spotify.