Adweek Podcast: Travel Ads in a Quarantine Summer
How tourism agencies are encouraging us to get out on Yeah, That's Probably an Ad
Travel advertising fell significantly when the coronavirus pandemic reached the U.S. in March, but many Americans are still eyeing their bucket list.
On this week’s episode of Yeah, That’s Probably an Ad, community editor Ko Im and travel reporter Ryan Barwick review the effectiveness of recently released travel ads for New York, Iceland and more (hint: lots of ASMR).
Plus, more on the future of culture at work and within our communities with multicultural marketing agency Team Epiphany.
You can listen and subscribe to Yeah, That’s Probably an Ad via Apple Podcasts, Spotify or wherever you get your podcasts. You can also stream the full episode below:
Join Adweek for Purpose-Driven Marketing, a live virtual event on Sept. 29, to discuss authentic brand purpose and hear insights from top marketers on navigating these uncertain times. Register now.
