Adweek Podcast: Travel Ads in a Quarantine Summer

How tourism agencies are encouraging us to get out on Yeah, That's Probably an Ad

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Travel advertising fell significantly when the coronavirus pandemic reached the U.S. in March, but many Americans are still eyeing their bucket list.

On this week’s episode of Yeah, That’s Probably an Ad, community editor Ko Im and travel reporter Ryan Barwick review the effectiveness of recently released travel ads for New York, Iceland and more (hint: lots of ASMR).

Plus, more on the future of culture at work and within our communities with multicultural marketing agency Team Epiphany.

You can listen and subscribe to Yeah, That’s Probably an Ad via Apple Podcasts, Spotify or wherever you get your podcasts. You can also stream the full episode below: