Advertising and Design Converge at ADC Awards

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NEW YORK More than 400 people gathered at the Art Directors Club here yesterday for the 83rd annual ADC Awards.

Winners had been named in April. TBWA\Chiat\Day in Playa del Rey, Calif., won the most awards, taking five, including two of the 12 golds presented. One gold was for its Apple campaign showing silhouettes of people dancing with iPods, and one was for Sony PlayStation 2’s “Tractor Beam” spot

Gary Elliott, vice president of corporate marketing at Hewlett-Packard, accepted the ADC Vision Award, given to honor advertisers that exhibit a consistent commitment to design and art direction.

Thirty-two





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