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DALLAS Golfer Arnold Palmer has signed a three-year contract to represent human-resources provider Administaff in a series of commercials to begin airing next month, the company said.
Palmer will also appear in national radio and print advertising, the client said. The campaign was created by Administaff’s in-house marketing department, and filming services were provided by VT2 Media Design & Communications, a Houston-based media-production company.
The first two commercials will break Oct. 4 on the Fox News Channel, CNN, CNBC, MSNBC and The Golf Channel.
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