Adidas Taps Influencers for a Unique Run Through the Streets of New York

Stops included a cabaret club and museum rooftop

In preparation for the New York City Marathon this weekend, Adidas gathered a team of social media-savvy athletes to race through New York promoting its Energy Running movement and the Energy Boost line. The 5K run, which tapped influencers—including running coach Robin Arzon, MC Barao and dancer Ally Love—took participants on a unique 3.1-mile route through the city after sunset.