Additional Role for Digitas’ Johnson

BOSTON–Greg Johnson has been named president of Digitas’ 50-person office in London, succeeding Robert Kuhfus, who has left the company after a year.

Key clients in London include American Express, Saab and Seagram.

Johnson keeps the title of evp, global client delivery and will still be responsible for ensuring that all Digitas divisions work effectively across capabilities and time zones. Various departments, including digital strategy, marketing, creative, integrated technologies and global staffing, will continue to report to Johnson.

The company has offices in Boston, New York, Miami, Chicago, San Francisco and Salt Lake City.

Johnson joined Digitas in 1998 from Poppe Tyson, where he oversaw Asian operations. He served as global creative director at Digitas, turning over that position in June 2001 to Joe McCambley.

Like most i-shops, Boston-based Digitas has struggled in 2001. The company expects revenue in the fourth quarter to be $45-50 million, about
$10-15 million less than the company’s original projection. In the fourth quarter of 2000, revenue was nearly $80 million. The company’s shares have rebounded of late on the Nasdaq into the $3-4 range after hitting a 52-week low of 88 cents after the Sept. 11 terrorist attacks.