Ad Scholarship In CEO'S Name

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The family of Don S. Maurer, the McKinney& Silver chief executive officer killed in a car accident Oct. 20, has established a college scholarshipin his name.

“Next to his children, Don loved advertising,” said Janet Northern, the Raleigh, N.C., shop’s director of communications. “His family has made the decision to empowera young person withthe dream of anadvertising career.”

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