Ad of the Day: W+K’s Grand New Delta Spot Is Very Poetic, and a Bit Unsettling

Donald Sutherland's voiceover imparts an indomitable spirit

This new Delta commercial from Wieden + Kennedy in New York spends 45 of its 60 seconds staring at the ground, yet it's the most high-concept airline ad in a while.

@nudd Tim Nudd is a former creative editor of Adweek.
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