Ad of the Day: Water Is Life Steals Art From Kenya, So It Can Give Back Something More

Deutsch pulls off the 'Art Heist for Good'

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Water Is Life "steals" from poor people in the destitute Kibera district of Nairobi, Kenya, in an effort to give them back a whole lot more in the humanitarian organization's latest innovative campaign, "Art Heist for Good."

A few years back, when the nonprofit was shooting its "Kenya Bucket List" video, the team toured Kibera, where banners by French artist JR had been installed on local rooftops. The artwork was part of JR's "Women Are Heroes" outdoor exhibition from 2009.

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