Ad of the Day: United Airlines Shows Its Team USA Pride

'Athletes Aboard' to debut during Opening Ceremony

Now that the Super Bowl ad bonanza is (finally) over, it’s time we all take a well-deserved break from obsessively tracking TV spots created for major sporting events. Just kidding! The 2014 Sochi Winter Olympics is just a day away (although the opening ceremony won’t air until Friday—figure that one out), and while Sochi is still scrambling to finish preparations for the big event, here in the U.S., marketers have already kicked off an onslaught of Team USA-themed campaigns.