Ad of the Day: Unicef Follows Up With the Syrian Child Refugees From Its 'Unfairy Tales' Ads

A glimmer of hope at the end of a dark year

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The recent fall of Aleppo marked a turning point in Syria's long war, which began more than five years ago and reached its violent apex in 2016 as a numb and largely powerless world looked on. 

Images of 5-year-old Omran Daqneesh riding in an ambulance after a bombing—covered in dust and dried blood and unaware that he would soon lose his older brother—will feature prominently in many future summaries of the year that was. 

As the conflict that has killed more than 300,000 and displaced 20 times that number continues, a cautiously hopeful campaign promoting the work of humanitarian group Unicef reminds us that some young people have escaped the bloodshed to make new lives for themselves. 

Last February, the first animated "Unfairy Tales" spot by creative agency 180LA highlighted the story of Malak, a 7-year-old girl who crossed the Mediterranean Sea in a rickety boat with her mother.



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