Ad of the Day: Tracy Morgan Is Back to His Shouty, Ridiculous Best for Beats by Dre

In this Christmas ad, he's got good evidence he hasn't been naughty

Equal parts oblivious and opinionated, Tracy Morgan's loud-mouthed comic persona has always managed to make light of just about anything. And his own near-death experience is no exception. 

In a Christmas spot for Beats by Dre, Morgan continues his return to the public stage, following his SNL hosting and Foot Locker ad apperances with a long-form video from agency R/GA's Hustle L.A. unit. 

The Night Before Christmas sendup is a bit of a slow burn, making you get through Morgan's introductory shouting and some not-actually-funny bits about being henpecked by his wife. But the second half is worth the wait, with Morgan explaining that his nearly fatal car injury in 2014 had one silver lining: He couldn't be very naughty while in a coma. 

He also shows you why being Tracy Morgan's son (or at least, being his gleefully selfish character's son) is about exactly as frustrating as you'd expect. 

CREDITS

Client: Beats by Dr. Dre

Chief Marketing Officer: Omar Johnson

Vice President, Marketing: Jason White

Director of Advertising, Creative Director: Diallo Marvel

Brand Director: Robbie LaBelle

Senior Director of Digital: John Solomon

Senior Producer: Angela Barber

Writers: Jeff Stilson, Brendan O'Brien

Music Supervisor: Ed Alexander

Business Affairs Manager: Marnie Nieves

Legal: Susan Chasnov

Project Manager: Maria Colorge

Agency: Hustle

Executive Creative Director: Taras Wayner

Group Creative Directors: Will Esparza, Zach Hilder

Writer, Screenplay: Zach Hilder

Global Account Director: Romain Naegelen

Executive Production Director: Alissa Webb

Account Director: Lexi Vonderlieth

Senior Producer: Brandon Waters

Planning Director: Poppy Thorpe

Production Company: Hungry Man

Director: Bryan Buckley

Managing Partner, Executive Producer: Kevin Byrne

Executive Producer, Director of Sales: Dan Duffy

Executive Producers: Mino Jarjoura, Nancy Hacohen

Producer: Julianne Maloney

Editing Company: PS 260

Editors: Adam Epstein, J.J. Lask

Assistant Editor: Matt Posey

Executive Producer: Zarina Mak

Producer: Evann Borgman

Color: The Mill

Colorists: Josh Bohoskey, Greg Reese

Executive Producers: Dee Allen, Thatcher Peterson

Finishing: Brickyard VFX

Flame Artists: Mandy Sorenson and Patrick Poulatian

Head of Production/Senior Producer: Diana Young

Mix: Plush; Lime Studios

Mixers: Rob Fielack, Rohan Young

Director of Operations: Dana Villarreal

Executive Producer: Susie Boyajan