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How do you impress Elon Musk? Combine two of his favorite things into one incredible spec commercial.
That's what the enterprising creatives at Everdream Pictures did with the impressive homemade spot below for Tesla Motors, which Musk runs as CEO and chief product architect. Wisely, they gave it an extraterrestrial theme, likely thinking that would also appeal to Musk, who founded SpaceX as well.
The result? Fawning tweets from both Tesla and its CEO—along with a tacit promise from the latter that the electric-car maker will hire Everdream for paid work in the future.