Ad of the Day: State Farm

Are you and your family safe from giant marauding alien robots?

Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.

Insurance will certainly come in handy when the aliens arrive and start really messing with our suburbs.

This visually impressive, and actually quite amusing, action-movie parody from State Farm and DDB Chicago presents a giant, Star Wars-like mechanical monster from outer space terrorizing a nice quiet street on Earth outside a nondescript city. The usefulness of auto, home, and life insurance becomes eminently clear when the creature takes a shine to Duane's property—first Duane's car, then Duane's house, then Duane himself—while the only two neighbors who aren't fleeing in terror offer wry commentary on the proceedings.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in