Ad of the Day: Southern Comfort Finds a Crazy New Hero in 'Young Gun' Bartender

What can he make you?

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The Southern Comfort Man. He’s not so much a specific person as a general idea.

He’s a potbellied, Speedo-wearing gentleman taking a leisurely stroll on the beach. He’s a craggy-looking dude practicing his karate moves at the local beauty parlor. He’s a nerdy guy in an unfortunate tie dancing like he doesn’t care who’s watching. If you were going to generalize, however, it’d be safe to say that the Southern Comfort Man is middle-aged and mustachioed.

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