Ad of the Day: SNL's Coneheads Remake the 'Jake From State Farm' Commercial

Dan Aykroyd and Jane Curtin dust off their '70s characters

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The "Jake From State Farm" phenomenon shows no signs of slowing down, as the insurance company and DDB Chicago just remade the famous 2011 ad with Dan Aykroyd and Jane Curtin's Coneheads characters from Saturday Night Live.

State Farm has a deal with Lorne Michaels' Broadway Video Entertainment and its SNL properties—and the company previously cooked up spots with Rob Schneider's Richmeister and Dana Carvey and Kevin Nealon's Hans and Franz characters.

In the new ad, Aykroyd and Curtin dust off their 1970s aliens (who were also the eponymous stars of a 1993 movie) to re-enact the husband and wife's bickering over a middle-of-the-night call to State Farm—all in the Coneheads' trademark extraterrestrial-speak.



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