Brand Marketing

Ad of the Day: Samsung’s Dreamy Holiday Ad Tells a Moving Fairy Tale on 74 Screens

Sweet tale, sweeter execution

By Rebecca Cullers

December 17, 2014

Some 74 synchronized devices, from a two-inch watch screen to a 65-inch curved Samsung TV—and everything in between—make an animated dream come alive in Samsung's lovely holiday spot.

Rebecca Cullers
@rebeccacullers Rebecca Cullers is a contributor to Adweek.
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