Ad of the Day: Nike’s 5-Minute Animated World Cup Film Has Humans Everywhere Cheering

Attack of the clones

Last week we wondered if another marketer had managed to out-Nike Nike with a flashy short film around the World Cup. Nike probably didn't care, though, as it was busy changing direction completely—Ronaldo-like—and again looking to leave its rivals in the dust.

@nudd Tim Nudd is a former creative editor of Adweek.