Ad of the Day: Life Gets Even Worse for Cable Customers in DirecTV's New Horror Stories

Campaign's third year

It's been two years since DirecTV and Grey New York launched their "Cable Effects" ad campaign, detailing the strange and terrible fates that can befall cable customers. In that time, the formula has remained essentially the same, with mundane annoyances escalating quickly into life-wrecking chaos.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in