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Finding great deals on flights and hotels isn't brain surgery

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For its latest commercial, Barton F. Graf 9000 and director Harold Einstein fall back on that timeless old comedy chestnut—the grotesque medical experiment.

Seems our brain-surgeon hero doesn't have the free time after work to search loads of travel websites for great deals on flights and hotels. So, he has to squeeze it in during his operations. He gets his unconscious patient unwittingly to help out by setting him up with a laptop and then squishily jabbing his exposed brain, causing involuntary movements that apparently translate to Web searches—not the most efficient system, perhaps, but one that seems to get the job done.



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