Ad of the Day: Ikea

A couple changing out their lawn furniture face diminutive but furious opposition

Gno one really gnows how hard it is to make this kind of ad. It's gnot an easy task, obviously, but in my experience, almost gnothing can keep a viewer's attention on a YouTube ad for more than a minute. Yet Mother in London has really gnocked this one out of the park for Ikea with a two-minute lawn war between a happy couple just trying to redecorate their patio and the forces of lawn-ornament evil.