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Goodby, Silverstein & Partners just released one of the most playful, infectious and eye-catching ad campaigns of the year—five online spots for eBay that cleverly combine music and design to show off the vast array of merchandise on the site.
The "Shop a Song" spots, directed by Robert Bisi of Brand New School, are built around the soundtracks. As each song plays, products pop up that match the lyrics in some way—either literally or figuratively (which is sometimes more fun).