Ad of the Day: Downy

Amy Sedaris and her Unstopables will get your clothes kooky clean

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In Grey's new ad campaign for Downy Unstopables (yes, just one "p"), the popular fabric-softener brand is kicking the old "mom" image with spots featuring "laundry expert" (and accomplished lifestyle guru) Amy Sedaris.

Bereft of her favorite image enhancements—no one does a faux facial injury like Amy!—and all gussied up for TV, the actress exudes the charm of a housewife who's just escaped from an institution. "First, pour these feisty little scent boosters into the cap," she instructs as they spill onto the floor.

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