Ad of the Day: Canon Highlights the Oddly Specific Moments You'll Wish You Had Used a Printer

Not everything should be stored digitally

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Print out your important stuff, people, or suffer the consequences.

Grey New York makes that case in a series of new spots for Canon's Pixma printers, extending a fun campaign launched this spring. As in the earlier ads (which you can watch below), folks who fail to make hard copies of photos, documents, tickets and such learn some hard lessons, and promise themselves: "Never again."

What's the worst that could happen, you say? In one spot, mom will probably have to pay for years of Junior's therapy, after accidentally showing her son and his friend images of herself and pops "wrestling" instead of the football-game snaps she'd meant to share.

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